The baked good, rethought.
Familiar baked-good rituals.
Better nutritional trade-offs.
THE COMPROMISE
Protein / Fibre products
Usually mean
Shakes · Bars · Powders · Supplements
Often lacking
The familiarity, versatility and enjoyment of baked goods
Baked good items
Usually mean
Bread · Buns · Cakes · Bakery treats
Often lacking
In protein, fibre, low-sugars and intentionally defined portions
Why choose?
Protadoodle brings high protein, high fibre, low sugars, and smarter portions into a familiar baked-good format.
THE PREMISE
Born from a personal challenge.
“I love bread, but the products that support my goals around protein, fibre, calories and satiety usually meant moving away from the baked-good experience I actually wanted.
I didn’t want to choose between the two, so I went back to the drawing board…”
Protadoodle re-engineers wheat flour into a protein-fibre blend designed to deliver a familiar baked-good experience with a nutritional profile better aligned with modern living.
Re-engineering the flour.
Preserving the bakery experience.
THE PRODUCT
Meet Protadoodle Platform Foundation.
A familiar baked-good experience, rebuilt around modern nutrition.
Bakery experience
Soft & moist texture for a real bakery style eating experience.
Modern nutrition
More Protein & Fibre.
Less Kcal, Carbs, Sugars & Fat.
Familiar rituals
Slice it, toast it, fill it, pair it,
or just enjoy it on its own.
THE DIFFERENCE
Built differently.
Nutrition designed around modern living.
Experience designed around baked goods.
High protein
Designed to support everyday protein intake.
High fibre
Designed with digestive nutrition in mind.
Low sugars
Designed around sugar-conscious intake goals.
Smart Portions
Designed to reduce the guesswork around amount & nutritional intake.
Vegetarian Friendly
A range of vegetarian and vegan options (selected flavours).
Bakery Experience
Familiar textures, flavours, and rituals; not another shake or bar.
Keep the ritual.
But make it work harder for you.
THE PLATFORM
One platform. Three worlds.
One nutritional philosophy, expressed across familiar baked-good moments.
Staple
Familiar and versatile, designed for everyday use.
Plain
Seed Mix
And more …
Breakfast · Sandwiches · Meal sides
Savoury
Savoury comfort snacks rebuilt around smarter portions.
Pizza
Burger
And more …
Snacks · Protein / Fibre Boosters · Meal sides
Sweet
Sweet moments that preserve the nutritional philosophy.
Lemon & Poppy
Sweet Cinnamon
And more …
Coffee breaks · Tea pairings · Sweet treats
One philosophy.
Three worlds. Multiple directions.
EARLY REACTIONS
People tasted the difference.
At Bread & Jam, visitors repeatedly responded to the texture, flavour and surprise that something with this nutritional profile could still feel like a genuine baked good.
“Wow! It doesn’t taste healthy.”
“Much softer than protein breads.”
“Never seen anything like this.”
“As a chef, it’s ingenious.”
“Where can I buy it?”
Early reactions collected from visitors at Bread & Jam Festival 2026.
WHAT COMES NEXT
Be there for the first batch.
Product updates · First online access · Exclusive Future tastings
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